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Local Store Marketer

  • Nairobi, Nairobi County, Kenya
  • August 15, 2018 1:09 pm

Job Description

Java House is currently sourcing for a self-motivated and dynamic individual to fill the position of local store marketer based in Nairobi.

Role:
To assist the Graphic Designer to develop on-brand marketing collateral and develop touch points for various media; online and offline as required to support the business.

Key Responsibility Areas
Marketing Program Implementations:

  • Support execution of national marketing efforts and reinforce national promotions with local store marketing activities;
  • Supports Java House’s internal activities involved in increasing restaurant involvement;
  • Obtain approval for all marketing plans from the Brand Manager;
  • Follow through on all details of the marketing programs;
  • Collaborates all engagements with the Brand Manager/Area Manager/ Branch Manager.

Planning & Administration:

  • Analyze the restaurant’s current business position in the market;
  • Evaluate the strengths and weaknesses of the restaurant’s current LSM programs;
  • Make recommendations on the restaurant marketing mix dependent on consumer, competition and store characteristics;
  • Plan and execute a 12 months LRM Plan for each restaurant and per region;
  • Evaluate each program upon completion to determine what went smoothly and how things can be improved for the next campaign;
  • Complete tracking reports and submit to Brand Manager/Marketing Manager/Area Manager/Operations Manager on a weekly basis.

Knowledge, Skill and Abilities
Academic/Professional Qualifications

  • A Bachelor’s degree in Marketing Communications or related field.

Functional Skills

  • Flexibility to travel.
  • Driver’s License preferred.

Key Competencies

  • Good computer skills, proficient in Word, Excel, and especially PowerPoint;
  • Good oral and written communication skills;
  • Good organizational, time management and product management skills;
  • Ability to multi-task to meet aggressive time schedules;
  • Good problem-solving ability with vision and creativity;
  • Good teamwork and collaboration skills, Social & digital media fanatic;
  • Excellent interpersonal skills and a competitive drive, wants to dominate the competition
Relevant Experience
  • 1 to 2 years of hospitality or retail marketing experience.

How to Apply

For more details and how to apply, visit Java House Website Career Page.

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