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Digital Marketing Intern Vacancy

  • Nairobi, Nairobi County, Kenya
  • August 15, 2018 12:34 pm

Job Description

Java House is currently sourcing for a self-motivated and dynamic individual to fill the position of Digital Marketing Intern based in Nairobi.

To assist the Digital Brand Manager in execution of digital strategy and adoption of best practices to help all Java brands stay ahead of the digital curve.

Key Responsibility Areas:

  • Execute, & measure various digital marketing and customer data campaigns that utilize SEO, SEM, social, email, content marketing and paid online marketing techniques that drive measurable inbound marketing results;
  • Drive, plan and document a variety of web site builds that utilize functional and technical best practices;
  • Track and report digital marketing key performance indicators; and identify, recommend, and execute improvements for optimizing strategy, budget allocations, end-to-end customer experience (e.g. Funnels, inbound marketing, lead nurturing, conversion/touch points), and additional web site improvements;
  • Monitor Twitter, Facebook & other relevant sites and actively participate in discussions across communities, social networks & blogs;
  • Find the ‘food pulse’ of Africans and identify new ways to get the JAVA experience in front of new customers.
  • Spread #JavaLove through exciting blog & social web content;
  • Identify and engage community advocates who are equally passionate about our food and being saved from the depressing alternative;
  • Develop engaging, creative & innovative content on all digital platforms i.e. social media platforms, blog post and newsletter;
  • Forming key relationships with influencers across the social media platforms;
  • Managing and facilitating social media communities by responding to social media post and developing discussions;
  • Ensuring brand consistency in social media messages

Knowledge, Skill and Abilities
Academic/Professional Qualifications

  • Background degree in marketing and/or communications;
  • Proficient in Microsoft office;
  • Familiar with search engine optimization;
  • Excellent copywriter

Functional Skills

  • Organized, with ability to priorities time sensitive assignments;
  • Creative and flexible;
  • Strong communication skills;
  • Strong analytical, communicating and interpersonal skills
Key Competencies
  • Demonstrate passion for digital and brand marketing;
  • Understand the dynamics around commercialization of digital marketing

Relevant Experience

  • Minimum of 1 year experience in online marketing or social media management

How to Apply

For more details and how to apply, visit Java House Website Career Page.

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