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Digital Marketing Intern Vacancy

  • Nairobi, Nairobi County, Kenya
  • August 15, 2018 12:34 pm

Job Description

Java House is currently sourcing for a self-motivated and dynamic individual to fill the position of Digital Marketing Intern based in Nairobi.

Role:
To assist the Digital Brand Manager in execution of digital strategy and adoption of best practices to help all Java brands stay ahead of the digital curve.

Key Responsibility Areas:

  • Execute, & measure various digital marketing and customer data campaigns that utilize SEO, SEM, social, email, content marketing and paid online marketing techniques that drive measurable inbound marketing results;
  • Drive, plan and document a variety of web site builds that utilize functional and technical best practices;
  • Track and report digital marketing key performance indicators; and identify, recommend, and execute improvements for optimizing strategy, budget allocations, end-to-end customer experience (e.g. Funnels, inbound marketing, lead nurturing, conversion/touch points), and additional web site improvements;
  • Monitor Twitter, Facebook & other relevant sites and actively participate in discussions across communities, social networks & blogs;
  • Find the ‘food pulse’ of Africans and identify new ways to get the JAVA experience in front of new customers.
  • Spread #JavaLove through exciting blog & social web content;
  • Identify and engage community advocates who are equally passionate about our food and being saved from the depressing alternative;
  • Develop engaging, creative & innovative content on all digital platforms i.e. social media platforms, blog post and newsletter;
  • Forming key relationships with influencers across the social media platforms;
  • Managing and facilitating social media communities by responding to social media post and developing discussions;
  • Ensuring brand consistency in social media messages

Knowledge, Skill and Abilities
Academic/Professional Qualifications

  • Background degree in marketing and/or communications;
  • Proficient in Microsoft office;
  • Familiar with search engine optimization;
  • Excellent copywriter

Functional Skills

  • Organized, with ability to priorities time sensitive assignments;
  • Creative and flexible;
  • Strong communication skills;
  • Strong analytical, communicating and interpersonal skills
Key Competencies
  • Demonstrate passion for digital and brand marketing;
  • Understand the dynamics around commercialization of digital marketing

Relevant Experience

  • Minimum of 1 year experience in online marketing or social media management

How to Apply

For more details and how to apply, visit Java House Website Career Page.

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